check out this quick thought from Ben Arment.
The Best Ideas Don't Win
There is no such thing as "best idea wins."
There is only "best idea plus most influence wins."
Great ideas have enemies.
Enemies like naysayers, laggers, tradition, chain-of-command, poor taste, money, critical mass...
For a great idea to succeed, it must have a platform.
Innovators have to be multitude makers.
I love it. Innovators have to be multitude makers.
Just sit on that for a while.